Founded in 2013 by Jorgeane Moreira, the brand presents collections that combine modern shapes and fine fabrics, marked by glamour and sensuality, making its creations objects of desire for young, refined and assertive women, representing a bit of the bold DNA of the new entrepreneurial woman of this century.
Jorgeane Moreira stands out for its unique finishes and designs, using fine fabrics and embroidery, all meticulously handcrafted with care. Her distinctive creations are inspired by references that reflect diverse cultures and customs, absorbed through the designer's international travel experiences.
The result is this unique "lifestyle e-commerce" in Brazil, where product photos are not of models or studio-produced, but rather portrayed naturally in the designer's daily life, demonstrating the applicability of the pieces in different combinations and showcasing the versatility of the brand and its products, which aims for the intelligent use of everything it creates.